larger view	Start (max) price: AU $10,000.00 Current lowest bid: AU $4,000.00 Location: Sydney NSW 2000 Region: Sydney > Inner Sydney > Sydney Listing ended: At 07:15:48 (AEST) on 04 May 2009 Activity Meter:  100 % No. of bids: 13 Winner: Not selected yet	Buyer: freshcakes (0) Positive Feedback: No feedback, yet. Registered since: 27/04/2009 Review feedback comments View all jobs offered by this buyer

1. Design – design a professional and functional website that provides the desired look & feel. The style of the design will be consistent with the Fresh Cakes branding (logo and any other marketing materials). The design will include a flash component for the home page to provide the site with impact and life. Build up to 40 content pages.
 
2. Shopping cart – implement eCart solution (see attached for list of features) to provide website users with an easy online shopping experience. The initial online store will have approximately 50 products. The eCart system will allow you to update all products and category information as well as manage customers and orders. Included in this solution will be the integration of eCart solution with your chosen payment gateway and implementation of SSL certificate for security. 
 
eCommerce solution with full shipping cart, product, category and customer management functionality. Features includes:
-unlimited products and depth of categories
-varying membership based discounts
-customer login, view history, subscribe to list, edit contact details
-multiple user defined shipping zones/prices
-define quantity discounts to encourage sales
- various product, sales and customer reports
 
2.1 Provide user friendly online credit card payment. Payment gateway & internet merchant account (PayPal, eway.com.au)
 
3. WebComposer content management system – allow you to maintain the content of your non-shopping pages (i.e. about us, news, etc). 
 
4. Search engine optimisation – promote your site in the search engines to maximise rankings and site traffic. See SEO+.pdf for more info. 
 
5. Adwords campaign management - targets, optimises, and monitors your Google Adwords campaign(s). You may choose to do either #4 or #5 only or do both as an advertising strategy. Generally, Adwords will have better short-term results as you are simply paying for traffic vs. SEO is a better long-term strategy as the cost of traffic will be much lower once you obtain good rankings.
 
7. A function for customers to upload onto the website/database for printing purposes
 
Similar websites for reference:
 
www.gateau.com.au
http://www.cakesonlineaustralia.com.au/
http://www.freshflowers.com.au/